Etisalat named world's strongest telecom brand

WAM

Etisalat has been ranked as the world's strongest telecom brand and is the first in the Middle East and Africa (MEA) region to achieve this milestone recognition by Brand Finance, the world's leading brand valuation authority.

With a telecom portfolio of well over $12.5 billion, Etisalat retained not only its AAA brand rating but also its position in MEA as the strongest brand across all categories and the most valuable brand portfolio.

These accolades underline the UAE's leadership position globally in its cutting-edge telecom infrastructure and strategic advances in digital transformation.

Brand Finance also named Etisalat Group CEO, Hatem Dowidar, to the Elite List of Brand Guardians globally. This recognises the ground-breaking initiatives launched since he joined Etisalat in September 2015, which played a key role in propelling Etisalat's business growth.

"Etisalat's brand focuses on togetherness and plays its part by providing a first-class telecoms infrastructure across its footprint. Exceptional rollout of 5G technology has also meant that the Etisalat Group's portfolio of brands is the most valuable amongst telecoms organisations in the Middle East," said David Haigh, Chairman and CEO of Brand Finance.

More from Business

  • Dubai Airport on right track: Deputy CEO

    Having retained its position as the world’s busiest international airport with 29.1 million passengers, and last week announcing its busiest quarter since 2020, Dubai Airport is on the right track, said Jamal al Hai, Deputy CEO of Dubai Airports.

  • Oil demand exceeds 2019 levels: report

    New data from the Joint Organisations Data Initiative (JODI), a Riyadh-based international collaboration to improve the availability and reliability of data on petroleum and natural gas, shows that global oil demand surpassed pre-pandemic levels in March, while production of crude oil was stuck at 97 per cent of the level before the onset of COVID-19.

  • Airport Show to shine spotlight on future of aviation industry

    The 21st edition of the Airport Show hosted by Dubai is set to showcase the latest solutions that will shape the future of the aviation industry.

  • Sri Lanka PM to address crisis-hit nation as fuel stocks run short

    Sri Lanka's new prime minister will address the crisis-hit nation later on Monday, as the country's power minister told citizens not to join the lengthy fuel queues that have galvanized weeks of anti-government protests.

  • India bans wheat exports as heatwave hurts crop

    India banned wheat exports on Saturday, just days after saying it was targeting record shipments this year, as a scorching heatwave curtailed output and domestic prices soared to an all-time high.