Eight out of ten UAE residents say they trust the recommendations of family and friends over traditional advertising. A new study shows social media is also one of the most trusted formats at 74%, just behind editorial content, such as newspaper articles, which came in second. The Nielsen Global Trust in Advertising Report showed that trust in Radio and TV advertising has increased to 67%. Nearly three quarters of UAE respondents trust branded websites, up 2% from 2013.
UAE and Gabon sign CEPA to deliver new era of bilateral ties
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan and Brice Oligui Nguema, President of Gabonese Republic, have witnessed the signing of CEPA between their two nations that will enhance trade flows and facilitate investment into key sectors.
H.H. Sheikh Mohammed to honour Arab Hope Makers
His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and the Ruler of Dubai, announced on Saturday that he will crown Arab Hope Makers on February 15 at the Coca-Cola Arena.
UAE President holds talks with Burundi's Ndayishimiye in Abu Dhabi
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan has explored ways to strength ties with Burundi during talks with the country's president Évariste Ndayishimiye in Abu Dhabi's Qasr Al Shati.
UAE President holds talks with German Chancellor in Abu Dhabi
UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan has met with German Chancellor Friedrich Merz in Abu Dhabi to discuss ways to strengthen bilateral cooperation.
