French luxury brand Christian Dior issued an apology on Thursday for misrepresenting the Chinese map.
The firm received immense criticism on Weibo social media platform after it was seen that a company presentation for Zhejiang Gongshang university students used a map of China that excluded Taiwan.
"Dior first extends our deep apologies for the incorrect statement and misrepresentation made by a Dior staff member at a campus presentation," it said.
"Dior always respects and upholds the one-China principle, strictly safeguards China's sovereignty and territorial integrity, and treasures the feelings of the Chinese people," it said.
It's the latest example of a firm receiving flak for misrepresenting the Chinese territory.
Russian ballistic missiles kill 12 in Ukraine's Kyiv
Prince Harry and Meghan to move back to Britain
North Korea fires suspected ballistic missile, Japanese authorities say
Kenya tourist helicopter crash kills seven
US, South Korea to cut length, scope of military drills after Trump order
