H.H. Sheikh Ahmed opens Arabian Travel Market

His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Second Deputy Ruler of Dubai and Chairman of the Dubai Media Council, today officially inaugurated Arabian Travel Market 2023.

It signals the start of the 30th edition of the Middle East’s biggest travel and tourism exhibition.

Taking place at the Dubai World Trade Centre (DWTC) from May 1-4, this year’s event has witnessed a 27 per cent increase in exhibitor participation compared to ATM 2022.

The landmark 30th edition of the show is expected to attract approximately 34,000 attendees and host over 2,000 exhibitors and representatives from more than 150 nations.

Sheikh Ahmed emphasised Dubai’s determination to play a key role in advancing the global economy across various sectors, including in tourism, where decades of diligent efforts have led to a robust infrastructure and world-class hospitality services.

He toured the show floor and visited several pavilions of foreign and Arab countries, in addition to participating global companies.

Aligned with its theme, ‘Working Towards Net Zero’, ATM 2023 is providing a platform for international tourism professionals to forge new connections, share knowledge and ideas, and showcase innovations that can accelerate the industry’s journey towards decarbonisation.

.@AhmedMohammed inaugurates the 30th edition of @ATMDubai, being held in #Dubai until Thursday, May 4th. The event features over 2,000 exhibitors and representatives from more than 150 countries. pic.twitter.com/YEcY3D5TxS

— Dubai Media Office (@DXBMediaOffice) May 1, 2023

ATM 2023-Day One

The first day of ATM 2023 featured 20 sessions across the Global Stage, Travel Tech Stage, and the newly introduced Sustainability Hub.

Along with the Ministerial Debate that explored ‘How Should Travel Tackle the Climate Crisis?’, the programme’s highlights included sessions such as ‘Technology: The Enabler of Sustainable Travel’, ‘Sustainability in the Travel Industry: Who Pays?’, and ‘Enhancing the Customer Experience Through AI’.

Further, the Sustainable Hospitality Alliance is emphasising the significance of safeguarding the areas, livelihoods, and communities where hotels operate as part of the ‘Achieving Net Positive Hospitality’ session.

The 30th edition of the ATM is being held as a part of Arabian Travel Week (May 1-10), which is a 10-day-long festival of events designed to facilitate collaboration among industry professionals worldwide and capitalise on market opportunities through exhibitions, conferences, breakfast briefings, awards, product launches, and networking events.

At the inauguration of the 30th edition of @ATMDubai at @DWTCOfficial. The Arabian Travel Market, featuring over 2,000 exhibitors and attendees from 150 countries, is a testament to Dubai's thriving reputation as a frontrunner in the global tourism sector and a prime destination… pic.twitter.com/zMNEs9N8fk

— Ahmed bin Mohammed (@AhmedMohammed) May 1, 2023